ASI
  • asi Conferences
  • Past Papers (PDRF)
    • 2017: Madrid
    • 2015: London
    • 2013: Nice
    • 2011: San Francisco
    • 2009: Valencia
    • 2007: Vienna
    • 2005: Prague
    • 2003: Cambridge, Massachusetts
    • 2001: Venice
    • 1999: Florence
    • 1997: Vancouver
    • 1995: Berlin
    • 1993: San Francisco
    • 1991: Hong Kong
    • 1988: Barcelona
    • 1985: Salzburg
    • 1983: Montreal
    • 1981: New Orleans
  • Authors
  • Topics
  • Contact
  • Search
Publishing and Data Research Forum | PADRF
  • Twitter
  • LinkedIn
  • Vimeo
  • asi Conferences
  • Past Papers (PDRF)
    • 2017: Madrid
    • 2015: London
    • 2013: Nice
    • 2011: San Francisco
    • 2009: Valencia
    • 2007: Vienna
    • 2005: Prague
    • 2003: Cambridge, Massachusetts
    • 2001: Venice
    • 1999: Florence
    • 1997: Vancouver
    • 1995: Berlin
    • 1993: San Francisco
    • 1991: Hong Kong
    • 1988: Barcelona
    • 1985: Salzburg
    • 1983: Montreal
    • 1981: New Orleans
  • Authors
  • Topics
  • Contact
  • Search

Ivie, George, W

The Adoption of Viewable Impressions

Symposium: 2013: Nice, Session 6c - Viewable Impressions Moderator: John Faasse
Authors: Ivie, George, W
Organisations: Media Rating Council
Topics: Accountability – see Return on Investment and Advertising Effects, Viewable Impressions

Continue

Managing change and maintaining quality maintaining quality in the rapidly changing, cost pressured media measurement landscape

Symposium: 2007: Vienna, Session 6 - New Measurement Tools
Authors: Ivie, George, W, Torrieri, Anthony
Organisations: Media Rating Council
Topics: Industry Issues

Continue

The united states media research examination process

Symposium: 1999: Florence, Session 4 - The Response Rate Challenge
Authors: Ivie, George, W, Julevich, Daniel, Terlizzi, Nick
Organisations: Ernst & Young

Continue

© Advertising Seminars International Limited Registered in England & Wales Company No. 2611535 VAT Reg No. 577 3045 26

Office Address 111 Whitchurch Road Tavistock Devon PL17 9BQ United Kingdom T +44 (0)1822 618 628 E admin@asiconferences.com