Readership panel: we did it! – history & results of a huge challenge

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Personal in-home interviews versus self-administered mail panel: does it really matter for measuring print audiences?

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READERSHIP MEASUREMENT ON TELEVISION PANELS. A FIRST STEP TOWARDS INTEGRATION

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THE MULTIMEDIA SURVEY: A CHALLENGE OR JUST AN EXPERIMENT?

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UK DEVELOPMENT WORK ON DIARY PANELS

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THE POTENTIAL CONTRIBUTION OF READERSHIP DIARY PANELS

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COMPARISON BETWEEN INTERVIEW AND DIARY DATA ON NEWSPAPER READERSHIP

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DYNAMIC VARIABLES IN MEDIA RESEARCH: FINDINGS FROM A PERSONALLY INTERVIEWED PANEL

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Evidence from panels in readership

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