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Publishing and Data Research Forum | PADRF
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  • asi Conferences
  • Past Papers (PDRF)
    • 2017: Madrid
    • 2015: London
    • 2013: Nice
    • 2011: San Francisco
    • 2009: Valencia
    • 2007: Vienna
    • 2005: Prague
    • 2003: Cambridge, Massachusetts
    • 2001: Venice
    • 1999: Florence
    • 1997: Vancouver
    • 1995: Berlin
    • 1993: San Francisco
    • 1991: Hong Kong
    • 1988: Barcelona
    • 1985: Salzburg
    • 1983: Montreal
    • 1981: New Orleans
  • Authors
  • Topics
  • Contact
  • Search

Thompson Lightstone & Company Ltd.

Community newspapers – combasetm adding to the print media mix in canada

Symposium: 2003: Cambridge, Massachusetts, Session 3 - Methodological Issues
Authors: Dunn, Elena, Matuk, Raj
Organisations: ComBase, Thompson Lightstone & Company Ltd.
Topics: Newspaper Measurement

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Non-response – an opportunity to look into their hearts & souls

Symposium: 2001: Venice, Session 6 - Improving Fieldwork
Authors: Thompson, Ivor, Withers, Hastings
Organisations: PMB Print Measurement Bureau, Canada, Thompson Lightstone & Company Ltd.
Topics: Response Rates

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Letters from the field

Symposium: 1997: Vancouver, Session 12 - Can Do It Better Technology
Authors: Thompson, Ivor
Organisations: Thompson Lightstone & Company Ltd.
Topics: Response Rates

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Mediagraphics – a guidebook through the media galaxy

Symposium: 1995: Berlin, Session 9 - Beyond AIR
Authors: Rob Young, Thompson, Ivor
Organisations: Harrison, Young, Pesonen & Newell, Thompson Lightstone & Company Ltd.
Topics: Targetting / Segmentation

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The media effectiveness study (1995)

Symposium: 1995: Berlin, Session 9 - Beyond AIR
Authors: Thompson, Ivor
Organisations: Thompson Lightstone & Company Ltd.
Topics: Inter-media Comparison, Quality of Reading

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ENOUGH ALREADY, PLEASE: JUST LEAVE ME ALONE!!!

Symposium: 1993: San Francisco, Session 6 - Survey and media effects
Authors: Thompson, Ivor
Organisations: Thompson Lightstone & Company Ltd.
Topics: Response Rates

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