THE VALIDITY OF INTENSITY QUESTIONS
Symposium: 1983: Montreal, Session 7 - The qualitative aspects
Authors: Gramse, Georg
Organisations: ZEIT-Verlag Hamburg
Topics: Quality of Reading
PLACES OF READING
Symposium: 1983: Montreal, Session 7 - The qualitative aspects
Authors: Joyce, Timothy
Organisations: Mediamark Research Inc
Topics: Quality of Reading
MATCHING MIND WITH MATTER
Symposium: 1983: Montreal, Session 7 - The qualitative aspects
Authors: Speetzen, Rolf, Wenzel, Wilfried
Organisations: Axel Springer Verlag AG
Topics: Quality of Reading
A reader is a reader – or is she?
Symposium: 1981: New Orleans, Session 5 - From media opportunity to advertisement exposure and effect
Authors: Beudert, Michele
Organisations: Mediamark Research Inc
Topics: Quality of Reading
The value of media exposures
Symposium: 1981: New Orleans, Session 5 - From media opportunity to advertisement exposure and effect
Authors: Speetzen, Rolf
Organisations: Axel Springer Verlag AG
Topics: Quality of Reading
Media quality measurements in national media surveys
Symposium: 1981: New Orleans, Session 5 - From media opportunity to advertisement exposure and effect
Authors: Muller-Veeh, Dieter
Organisations: Verlang Das Beste
Topics: Quality of Reading
Calibrating quality of reading
Symposium: 1981: New Orleans, Session 5 - From media opportunity to advertisement exposure and effect
Authors: Hansen, Jochen, Tennstadt, Friedrich
Organisations: Institut für Demoskopie Allensbach
Topics: Quality of Reading
Reader attitudes and expectations
Symposium: 1981: New Orleans, Session 5 - From media opportunity to advertisement exposure and effect
Authors: Bennike, Sigurd
Organisations: Danske Media Komite
Topics: Editorial Research, Quality of Reading
Some measurement of reading quality
Symposium: 1981: New Orleans, Session 5 - From media opportunity to advertisement exposure and effect
Authors: Denon, Liliana
Organisations: Analisi e Ricerche
Topics: Quality of Reading