THE EFFECT OF ANSWER CATEGORIES ON AVERAGE ISSUE SCORES
Symposium: 1988: Barcelona, Session 9 - New technical issues
Authors: Landgrebe, Klaus Peter
Organisations: Marktforscher BVM
Topics: Questionnaire Design
ARE INTERVIEWS TOO LONG?
Symposium: 1985: Salzburg, Session 6 - Intermedia Comparisons and Fusions
Authors: Tennstadt, Friedrich
Organisations: Institut für Demoskopie Allensbach
Topics: Questionnaire Design
INVESTIGATION INTO SIX METHODS OF ADMINISTRATION OF THE CESP QUESTIONNAIRE
Symposium: 1985: Salzburg, Session 4 - Technical Issues (Part 2)
Authors: Abgueguen, Robert
Organisations: SOFRES
Topics: Questionnaire Design, Readership Model, Survey Descriptions
GERMAN MEDIA ANALYSIS – CHANGES IN METHODOLOGY IN THE QUESTIONING FOR MAGAZINES AND THE RESULTS
Symposium: 1985: Salzburg, Session 4 - Technical Issues (Part 2)
Authors: Hess, Eva-Maria
Organisations: Media Markt Analysen
Topics: Questionnaire Design, Readership Model
INTERVIEWING AND READERSHIP – SOME THINKING BEHIND THE EXTENDED MEDIA LIST DESIGN
Symposium: 1985: Salzburg, Session 3 - Technical Issues (Part 1)
Authors: Allt, Brian
Organisations: Mirror Group Newspapers
Topics: Questionnaire Design
HANDLING CHANGE IN A CONTINUOUS SURVEY: JICNARS EXPERIENCE WITH THE EML AND GROUPED TITLES
Symposium: 1985: Salzburg, Session 3 - Technical Issues (Part 1)
Authors: Rothman, James
Organisations: JICNARS - see also NRS Ltd
Topics: Industry Issues, Questionnaire Design
THE EXTENDED MEDIA LIST – GROUPED TITLES, NO MASTHEADS
Symposium: 1985: Salzburg, Session 3 - Technical Issues (Part 1)
Authors: Meier, Erhard
Organisations: RSL - Research Services Ltd
Topics: Questionnaire Design
CHANGES IN THE MAGAZINE PRE-CHOICE QUESTION MODEL IN THE 1985 AWA
Symposium: 1985: Salzburg, Session 3 - Technical Issues (Part 1)
Authors: Tennstadt, Friedrich
Organisations: Institut für Demoskopie Allensbach
Topics: Questionnaire Design
THE INFLUENCE ON CUMULATIVE COVERAGE FIGURES OF USING DIFFERENT TEMPORAL DEFINITIONS OF THE READERSHIP IN THE BROADEST SENSE
Symposium: 1985: Salzburg, Session 3 - Technical Issues (Part 1)
Authors: Tennstadt, Friedrich
Organisations: Institut für Demoskopie Allensbach
Topics: Analysis Issues, Questionnaire Design
REPLICATING THE EML EXPERIMENTS IN INDIA
Symposium: 1985: Salzburg, Session 3 - Technical Issues (Part 1)
Authors: Thadani, Ramesh
Organisations: Indian Market Research Bureau
Topics: Questionnaire Design