Sample Surveys Based on Internet Panels: Learnings
Symposium: 2009: Valencia, Session 6 - Getting it Right
Authors: Agresti, Joseph, Baim, Julian, Frankel, Martin, Galin, Michal
Organisations: Mediamark Research Inc
Topics: Internet (as data collection tool), Panel Research, Validity
Print Advertisement Measurement: Getting into the Nitty Gritty
Symposium: 2009: Valencia, Session 5 - Meeting Clients Needs
Authors: Augemberg, Konstantin, Baim, Julian, Frankel, Martin, Galin, Michal, Veith, Valerie
Organisations: Mediamark Research Inc
Topics: Advertising Effects, Page Exposure
Internet Measurement of Ad-noting: Sampling and Statistical Issues
Symposium: 2009: Valencia, Session 4 - Print Measurement and Effectiveness
Authors: Agresti, Joseph, Augemberg, Konstantin, Baim, Julian, Frankel, Martin, Galin, Michal
Organisations: Mediamark Research Inc
Topics: Advertising Effects, Fusion and Modelling, Internet (as data collection tool)
Explaining Issue-to-Issue Audience Variation
Symposium: 2009: Valencia, Session 3 - Shedding New Light on Reading
Authors: Baim, Julian, Frankel, Martin, Galin, Michal, McDonald, Scott, Mejica, Francis
Organisations: Condé Nast Publications, Mediamark Research Inc
Topics: Readership Model, Reliability
The Digital Reader Market: Soundings in an Emerging Technology
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Baim, Julian, Collins, James, Lipman, Aaron
Organisations: Mediamark Research Inc
Topics: Digital Platforms, Multi-platform Measurement
Media consumption pathways in an evolving world
Symposium: 2007: Vienna, Session 2 - Young Readers and Other Pertinent Issues
Authors: Baim, Julian, Galin, Michal, Murnane, Bob, Vogel, Judy, White, Alan
Organisations: Mediamark Research Inc, PHD USA
Measuring issue specific audiences
Symposium: 2007: Vienna, Session 3 - Confronting New Needs
Authors: Agresti, Joseph, Baim, Julian, Frankel, Martin, Galin, Michal, Zarnitz, Kerry
Organisations: Mediamark Research Inc
Topics: Internet (as data collection tool), Readership Model
Issue specific estimation – mathematical and statistical
Symposium: 2007: Vienna, Session 3 - Confronting New Needs
Authors: Agresti, Joseph, Baim, Julian, Frankel, Martin, Galin, Michal
Organisations: Mediamark Research Inc
Topics: Fusion and Modelling, Readership Model, Reliability
Issue specific audience: perspectives on application
Symposium: 2007: Vienna, Session 3 - Confronting New Needs
Authors: Baim, Julian, Frankel, Martin, Galin, Michal, Jacobs, Lori, Klein, Caryn, Rovitzky, Alan
Organisations: MediaCom, Mediamark Research Inc
Topics: Advertising Effects, Editorial Research, Readership Model