Survey more titles: shortening the interview
Symposium: 2007: Vienna, Session 8 - Refining our Methods
Authors: Le Van Truoc, Olivier, Marx, Jean-Louis
Organisations: Ipsos Medias, France
Topics: Questionnaire Design
Telephone samples: the exclusive mobile challenge
Symposium: 2003: Cambridge, Massachusetts, Session 3 - Methodological Issues
Authors: Gitschel, Matthias, Le Van Truoc, Olivier
Organisations: Ipsos Medias, France
Topics: Data Collection, Sampling
Readership, a favour to magazines: sales optimization
Symposium: 2003: Cambridge, Massachusetts, Session 3 - Methodological Issues
Authors: De Langhe, Elisabeth, Moreau, Antoine
Organisations: Ipsos Medias, France, Ipsos Novaction
Topics: Targetting / Segmentation
Web questionnaires : a step forward to customising data collection?
Symposium: 2001: Venice, Session 8 - The Digital Landscape the Internet as a Medium and as a Measurement Tool
Authors: Gitschel, Matthias
Organisations: Ipsos Medias, France
Topics: Internet (as data collection tool), Questionnaire Design
The capi double screen questionnaire in the french nrs: from clay model to practice
Symposium: 1999: Florence, Session 5 - Enhancing Our Readership Methods New Approaches
Authors: De Langhe, Elisabeth, Le Van Truoc, Olivier
Organisations: Ipsos Medias, France
Topics: Data Collection, Passive Measurement
Effect of time spent out of home on sampling design and press readership measurement
Symposium: 1997: Vancouver, Session 12 - Can Do It Better Technology
Authors: Dupont, Francoise, Gitschel, Matthias
Organisations: Centre d'Etude des Supports de Publicità (CESP), Ipsos Medias, France
Topics: Inter-media Comparison, Sampling
An investigation into the differing readership levels of weekly media measured in both french press surveys
Symposium: 1995: Berlin, Session 4 - Comparison of Methods
Authors: De Langhe, Elisabeth
Organisations: Ipsos Medias, France
Topics: Survey Descriptions