THE EFFECTS OF CANDOUR IN RESPONDENT INSTRUCTIONS ON OVERCLAIMING OF MAGAZINE READERSHIP
Symposium: 1983: Montreal, Session 5 - Technical issues: title recognition, screens and filters, and bias
Authors: Schiller, Clark, Schreiber, Robert
Organisations: Time Inc.
Topics: Questionnaire Design
A NEW METHOD FOR THE NOP SURVEY – SOME ANALYSES
Symposium: 1983: Montreal, Session 5 - Technical issues: title recognition, screens and filters, and bias
Authors: Walstra, Bouke
Organisations: Weekbladpers b.v.
Topics: Survey Descriptions
EFFECT OF NON-RESPONSE ON AUDIENCE LEVELS
Symposium: 1983: Montreal, Session 5 - Technical issues: title recognition, screens and filters, and bias
Authors: Heimann, Claude A
Organisations: Reader's Digest Association
Topics: Response Rates
THE EFFECT OF CALL-BACKS
Symposium: 1983: Montreal, Session 5 - Technical issues: title recognition, screens and filters, and bias
Authors: McNair, Ian, Stroeven, Ron
Organisations: McNair Anderson Associates Pty Ltd
Topics: Response Rates
THE POTENTIAL CONTRIBUTION OF READERSHIP DIARY PANELS
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Buck, S F, Spackman, Nigel
Organisations: AGB Research Plc, RSGB
Topics: Panel Research, Validity
COMPARISON BETWEEN INTERVIEW AND DIARY DATA ON NEWSPAPER READERSHIP
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Stocks, John
Organisations: Marplan
Topics: Panel Research
DYNAMIC VARIABLES IN MEDIA RESEARCH: FINDINGS FROM A PERSONALLY INTERVIEWED PANEL
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Hansen, Jochen
Organisations: Institut für Demoskopie Allensbach
Topics: Panel Research
ELECTRO-MECHANICAL DEVICES FOR RECORDING READERSHIP: A REPORT OF A DEVELOPMENT PROJECT
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Schiller, Clark, Schreiber, Robert
Organisations: Time Inc.
Topics: Fusion and Modelling, Passive Measurement
HYPNOSIS AND TELESCOPING: SOME REDISCOVERED FACTS
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Appel, Valentine
Organisations: Simmons Market Research Bureau
Topics: Readership Model, Validity
Validity? What is it?
Symposium: 1983: Montreal, Session 3 - Validity: concepts and experimentation
Authors: Monk, Donald
Organisations: Canadian Facts
Topics: Validity