Magazine audience accumulation: development of a measurement system and initial results
Symposium: 1999: Florence, Session 7 - Print: Exploiting the Competitive Advantage
Authors: Agresti, Joseph, Baim, Julian, Frankel, Martin
Organisations: Mediamark Research Inc
Topics: Data Collection, Fusion and Modelling
The capi double screen questionnaire in the french nrs: from clay model to practice
Symposium: 1999: Florence, Session 5 - Enhancing Our Readership Methods New Approaches
Authors: De Langhe, Elisabeth, Le Van Truoc, Olivier
Organisations: Ipsos Medias, France
Topics: Data Collection, Passive Measurement
The new magazine press readership survey in france – preliminary results
Symposium: 1999: Florence, Session 5 - Enhancing Our Readership Methods New Approaches
Authors: Marx, Jean-Louis
Organisations: AEPM
Topics: Data Collection, Passive Measurement
What’s new pussycat? cati, capi and casi : or what else?
Symposium: 1999: Florence, Session 5 - Enhancing Our Readership Methods New Approaches
Authors: Soels, Bart, Tchaoussoglou, Costa
Organisations: SUMMO, TMP
Topics: Data Collection, Fusion and Modelling, Passive Measurement
What capi really changes
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Pfleiderer, Rolf
Organisations: TNS Infratest GmbH
Topics: Data Collection, Passive Measurement
Update on the current situation on CAPI with AG.MA
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Ritter, Gabriele, Wiegand, Jurgen
Organisations: Media-Micro-Census GmbH
Topics: Data Collection, Fusion and Modelling, Passive Measurement
Developing and testing alternative technologies for the UK NRS
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Birt, Hilary, Eldershaw, Richard
Organisations: RSL - Research Services Ltd
Topics: Data Collection, Passive Measurement
The capi double screen system – a test for magazine press readership survey in france
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: De Langhe, Elisabeth, Marx, Jean-Louis
Organisations: AEPM, Ipsos
Topics: Data Collection, Passive Measurement
Audio-visual computer – assisted self-interviewing (AV-CASI) a progress report
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Arpin, David, Baim, Julian, Frankel, Martin
Organisations: Mediamark Research Inc
Topics: Data Collection, Passive Measurement
Back to the future – the impact of multi-media technology on readership research
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Brown, Andy, McMahon, Liz, Overy, Peter
Organisations: BBC Worldwide Ltd., BMRB International
Topics: Data Collection, Passive Measurement