Update on the current situation on CAPI with AG.MA
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Ritter, Gabriele, Wiegand, Jurgen
Organisations: Media-Micro-Census GmbH
Topics: Data Collection, Fusion and Modelling, Passive Measurement
Developing and testing alternative technologies for the UK NRS
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Birt, Hilary, Eldershaw, Richard
Organisations: RSL - Research Services Ltd
Topics: Data Collection, Passive Measurement
The capi double screen system – a test for magazine press readership survey in france
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: De Langhe, Elisabeth, Marx, Jean-Louis
Organisations: AEPM, Ipsos
Topics: Data Collection, Passive Measurement
Audio-visual computer – assisted self-interviewing (AV-CASI) a progress report
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Arpin, David, Baim, Julian, Frankel, Martin
Organisations: Mediamark Research Inc
Topics: Data Collection, Passive Measurement
Back to the future – the impact of multi-media technology on readership research
Symposium: 1997: Vancouver, Session 11 - Can Machines Do It Better Technology
Authors: Brown, Andy, McMahon, Liz, Overy, Peter
Organisations: BBC Worldwide Ltd., BMRB International
Topics: Data Collection, Passive Measurement
Sharper or smoother? selective targeting three decades later
Symposium: 1997: Vancouver, Session 10 - Beyond Air
Authors: Wicken, Geoff
Organisations: BMRB International
Topics: Targetting / Segmentation
Changing magazine use : analysed on the basis of an annual media and market stud
Symposium: 1997: Vancouver, Session 10 - Beyond Air
Authors: Schneller, Johannes
Organisations: Institut für Demoskopie Allensbach
Topics: General
The prediction of readership from circulation and census data
Symposium: 1997: Vancouver, Session 9 - Audience Management Circulation and Readership
Authors: Shepherd-Smith, Neil
Organisations: Consultant
Topics: Readers-per-copy(RPC)
The relationship between changes in circulation and changes in readership
Symposium: 1997: Vancouver, Session 9 - Audience Management Circulation and Readership
Authors: Appel, Valentine, Skrapits, Mike
Organisations: Consultant, IntelliQuest
Topics: Readers-per-copy(RPC)